Privacy Policy
Last Updated: January 2026
Affinity NSS ("we," "our," or "us") operates the affinitynss.com website. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website.
Information We Collect
We may collect information about you in a variety of ways. The information we may collect on the site includes:
- Personal Data: Name, email address, and any other information you voluntarily provide through contact forms or account registration.
- Technical Data: IP address, browser type, operating system, and device identifiers.
- Cookies: Data stored on your device to enhance your browsing experience (see Cookie Policy section below).
- Usage Data: Pages visited, time spent on site, referral sources, click patterns, and navigation behaviour.
How We Use Information
We use the information we collect for the following purposes:
- To provide, maintain, and improve our website and services.
- To analyse user behaviour and website performance through analytics tools.
- To track affiliate commissions and referrals to partner casinos and betting platforms.
- To send you promotional content, newsletters, and marketing communications (with your consent).
- To comply with legal obligations and protect against fraud or misuse.
- To respond to your enquiries and customer service requests.
Cookie Policy
Our website uses cookies to enhance functionality and user experience. The types of cookies we use include:
- Essential Cookies: Necessary for website operation and security.
- Analytics Cookies: Track user behaviour and website performance (e.g., Google Analytics).
- Affiliate Tracking Cookies: Monitor referrals to partner casinos and betting platforms to calculate commissions.
- Marketing Cookies: Used to deliver personalised content and advertising.
You can control cookie preferences through your browser settings or our cookie consent banner. Most browsers allow you to refuse cookies or alert you when cookies are being sent. Please note that disabling certain cookies may affect website functionality.
Third-Party Links
Our website contains links to external websites, including casinos, betting apps, and affiliate partners. We are not responsible for the privacy practices, content, or policies of these third-party sites. We recommend reviewing the privacy policies of any linked websites before providing personal information or engaging with their services. Your use of third-party sites is at your own risk and governed by their respective terms and privacy policies.
Your Rights
Under UK and EU data protection law (UK GDPR and Data Protection Act 2018), you have the following rights:
- Right of Access: Request a copy of your personal data held by us.
- Right to Rectification: Correct inaccurate or incomplete information.
- Right to Erasure: Request deletion of your personal data (subject to legal obligations).
- Right to Restrict Processing: Limit how we use your information.
- Right to Data Portability: Receive your data in a portable format.
- Right to Object: Opt-out of marketing communications and certain processing activities.
- Right to Lodge a Complaint: Contact the Information Commissioner's Office (ICO) if you believe your rights have been breached.
If you are a resident of the United States, you may also have rights under the California Consumer Privacy Act (CCPA) and similar state laws.
Data Retention
We retain personal data for as long as necessary to fulfil the purposes for which it was collected, or as required by law. Typically, we retain:
- Account information for the duration of your account and 12 months thereafter.
- Analytics data for up to 26 months.
- Affiliate tracking data for accounting and audit purposes (typically 7 years).
- Marketing consent records for as long as consent is valid.
You may request deletion of your data at any time, subject to legal and contractual obligations.
Contact Us
If you have questions about this Privacy Policy, wish to exercise your rights, or have concerns about our data practices, please contact us at:
Email: [email protected]
Website: affinitynss.com
We will respond to your enquiry within 30 days or as required by applicable data protection law.